ESSENTIAL WhEY PROTEIN
Essential Nutrition / Photography and Post-Production / 2023 / Product


We were invited to develop Key visuals for Essential Nutrition products, using fresh fruit as a central element. The fruit selection, representing the variety and flavors of the products, was photographed with dramatic lighting highlighting their beauty and freshness.

In post-production, the photos were composed alongside the splashes to bring movement and "Appetite Appeal", the resulting images presented impressive compositions that reinforced the message of naturalness and quality of the brand's products.

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Making Of

A careful selection of fresh and vibrant fruits was made, which represented not only variety, but also the flavors of the brand's products. The chosen fruits were meticulously arranged and photographed, under controlled lighting conditions, to capture their essence and beauty in an authentic way.

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Project by João Cavalcante, Leonardo Escobar and Rafael Alves 

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